Tuesday, October 02, 2012

A POLLSTER UNDER OATH

From Politico:  John Edward's pollster is put under oath and reveals how polls can be used for political leverage even for a candidate low in the polls.

When a pollster or strategist for a struggling political campaign presents what seems like a sugar-coated view of his candidate's chances, do you ever think: I wish I could give that adviser some truth serum, or maybe put him under oath?

Well, truth serum may be pushing it, but the put-him-under-oath part has actually happened. And when a pollster is required to tell the truth, the whole truth and nothing but the truth, under penalty of perjury, what emerges is quite a bit different than what you hear in the waning days of a presidential campaign.

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